The Power of Personal Branding: Who are You?
There’s a quote I saw recently that really stuck with me. “If nobody knows what it is that you do for a living, then how are you going to be able to bless others through the gifts that you have?”. Enter the concept of The Power of Personal Branding: Who are You. On this Magnetic Monday, I’m reminding you of my own brand first in the hopes it will ignite you on your own personal branding journey.
So here we go…
Who am I?
The Maxwell Method
Who do I help?
The Wellness umbrella of personal brands, startups, small business, and coaches. (There’s no stopping the wellness industry, projected to be in the trillions by 2026.)
What’s the problem I solve?
Through strategic positioning, I help wellness brands showcase their magic and become go-to’s in their field through brand clarity exercises, digital marketing, website branding, and social media presence.
What am I passionate about in the wellness space?
Spiritual self care, nutrition science, vegetarian recipes, adventure travel, and creative ways of living better.
What am I currently drinking (😂)?
Chai tea! I gave up coffee in Jan 2020 and it’s been matcha and chai ever since.
The Power of Personal Branding: Who are You and the Benefits in Sharing about your brand
To be clear, it’s a great feat to have gotten clear on your brand, who you serve, and what you are helping them to overcome. But without letting the world know about it, it’s dead before it even can begin. So here are some things to note about why it’s fruitful AND effective to share your personal brand offerings with the world.
- People are most interested in hearing your story than you think they are. Don’t shy away from the art of self-promotion. If you are authentic in your passion for your product and service then trust that people want to know about and how it can help them also.
- Sharing about your brand helps you from your people, your crew. The clearer you are on your values and your place in the world, the more likely you are to connect with people who will most want/need your help. This is one really incredible way to attract your ideal customers.
- Last, this can be an opportunity for you to build trust where there’s usually skepticism. It’s like in the Wizard of Oz when we finally see how he really creates his magic behind the curtain. You recognize the vulnerability of the moment and like a person or company more for that. Don’t be afraid to express who your brand is and what it can do.
Here at The Maxwell Method we love helping to cultivate your vision, help you get clear on your brand, and figure out hoe best for you to share your magic with the world. For more information, feel free to send an email to info@themaxwellmethod.com for a complimentary call. Let’s do this!!
XOXO, Natasha
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